Friday, 28 September 2012

NEWSpapers

The contents of a newspaper contain several sections such as the News segment, the Sports segment, the Entertainment segment and also the Advertisements segment. The newspaper serves as a method for advertisers to reach out to a larger portion of potential buyers in public. Companies are able to introduce and recommend their newly released products through newspapers thus increasing their products sales and ratings.




While reading The Star Newspaper, I came across this particular Samsung advertisement and was attracted by the colors and features of it. It was about a newly launched Samsung Galaxy Note 10.1 tablet and the advertisement actually dominated a whole page of The Star Newspaper. In this Samsung ad, we are able to comprehend that the new Samsung tablet has a multiscreen, (which allows the user to process two applications at once), a S pen which enables us to write freestyle on the tablet with a stylus. With this tablet, we can simply draw, design or even scribble down anything on the Samsung S note application with the help of a stylus. We no longer need to be restrained by using only a keypad for typing and noting down information. In this Galaxy Note 10.1, Adobe Photoshop Touch is available for those photo-taking lovers. It has the ability to modify pictures by editing the contrast, saturation and brightness of it as well as enhancing photos by adding frames and special effects to it. Another feature which we are able to observe is the processor of the Samsung tablet. It contains a quad-core processor, making it twice faster than any other ordinary dual-core tablet hence allowing games, video clips and movies to stream and load faster.

Without the assistance of newspapers to promote Samsung's products and services, some of the consumers wouldn't even know they existed. If Samsung did not promote its products through advertisements, the company wouldn't have been able to be one of the best brands when it comes to gadgets. To conclude it, newspapers play a significant part in enabling companies to advertise their products and services as well as to convince the audience to purchase them.

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